9:16, 24fps, 15 seconds. Cozy indoor setting, soft warm light. UGC style — friendly, relatable. 0-4
9:16, 24fps, 15 seconds. Cozy indoor setting, soft warm light. UGC style — friendly, relatable. 0-4s: Medium close-up — the girl holds up both hands to camera — one hand is visibly dry and rough; the other is already smooth and moisturized. SFX: Ambient indoor tone. She says: "Look at this. Same hands. Left — dry and cracked. Right — after L'Occitane." 4-8s: She picks up the silver L'Occitane Shea Butter tube, squeezes a generous amount onto her palm. The cream is rich white, slightly thick. She starts rubbing it in thoroughly. SFX: Squeeze, cream dispensing, gentle rubbing. She says: "This is the 20 percent shea butter one. You feel it working immediately." 8-12s: Close-up of her hands as the cream absorbs. The dry texture vanishes. She flexes her fingers, shows both sides to camera. The skin looks visibly plumper and healthier. SFX: Cream absorbing, satisfied hum. She says: "From cracked to soft in like thirty seconds. And it stays all day." 12-15s: She holds the tube up next to her face, gives a warm smile. SFX: Ambient tone. She says: "L'Occitane shea butter hand cream. Honestly, this stuff works." Audio: Natural room tone, soft ambient. Negative: Any text, subtitle, LOGO, or watermark.